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Marketing ComparisonUpdated for 2026

Brevo vs Mailchimp Pricing

Side-by-side pricing plans, free tier limits, starting costs, and high-resolution desktop and mobile pricing page captures for Brevo and Mailchimp.

Entry Cost Comparison
Brevo: Custom vs Mailchimp: $13/mo

Entry pricing before additional seats or usage volume.

Free Plan Availability
Brevo: Free Plan Available
Mailchimp: Free Plan Available
Annual Discount Option
Annual savings available (typically 15–25%)

Switch billing period above to inspect annual pricing tier tables.

Head-to-Head Pricing MatrixComparing 2 software tiers
Metric
Brevo logo
Brevo
Mailchimp logo
Mailchimp
Starting Price—$13/mo
Free TierYesYes
Free Trial—14 days
Pricing Modelusage basedtiered
Annual Billing DiscountAvailable (15–25% savings)Available (15–25% savings)
CategoryMarketingMarketing

Official Pricing Page Captures

Scroll inside frames to inspect full tier details
Brevo logo
Brevo

brevo.com

Brevo pricing page screenshot
Mailchimp logo
Mailchimp

mailchimp.com

Mailchimp pricing page screenshot

Frequently Asked Questions: Brevo vs Mailchimp

Which is cheaper, Brevo or Mailchimp?

Brevo starts at custom pricing, while Mailchimp starts at $13/mo. Your actual cost will depend on team size, required features, and billing commitment (monthly vs annual).

Does Brevo or Mailchimp offer a free plan?

Brevo offers a permanently free tier for individuals or small teams. Mailchimp also includes a free plan option.

Can I save money with annual billing?

Yes, opting for upfront annual billing typically secures a 15% to 25% discount compared to monthly rates on both platforms.

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